"Can we make what are usually dull pieces of collateral more inviting?" was the brief. Letting our Ellie loose was just the tonic!
We have been working with FRSB (Fundraising Standards Board) for just over a year and have totally realigned their look and feel. Taking a more ‘infographic’ approach, we consciously look to pull out statistics that need to be highlighted and pushed in a very colourful and evoking way.
We have produced a number of items such as their Annual Report, Impact Report and Complaints Handling Booklet all of which have a distinctive look and feel, keeping the FRSB brand very bold and colourful to say the least!