Wildgoose are a multi award-winning events company, specialising in unique location based challenges using a versatile and interactive app designed to engage, motivate and provide insight.
But this message wasn't cutting through via their existing website so they came to us.
In today’s “Have it all” society we think that more choice is better. But more often than not too many choices can cause us anxiety and turn us off.
At Tutch we recognise that by breaking down the consumer journey into manageable chunks, we can ultimately make a task more attractive, easier to digest and lead consumers to make firmer decisions, quicker.
For this reason we knew that we had to design & build a site that would take visitors firmly by the hand and walk them along their decision making journey, one step at a time. Turning them onto the fact that Wildgoose could deliver ‘Any event, Anywhere.’
The website represents a virtual decision making tree and right from the start visitors are guided through a series of steps, which empowers them to make decisions quickly and easily to arrive at their bespoke event solution.
This approach not only enhances engagement and calls to action but it also allows Wildgoose to create intrigue around the other aspects of their business in an organic way.
“Our new website not only showcases all aspects of our business, but also provides our customers with the ability to make key decisions about their event before they get in touch. As a result they are primed, ready to make decisions faster than ever before. Understanding the consumer decision making pathway has been crucial to the success of this site.”
Digital Marketing Manager at Wildgoose.